Too many digital products are launched, only to fail.
Stop building products only to find out users wanted something else. All too late.
Lean validation can close the gap. By persistently validating your most riskiest assumptions, you can avoid the most common problem of product development: spending time and money building something nobody wants.
Fake-door testing, Trends and keyword analysis, Wizard of Oz, A/B testing, Collect pre-orders, Crowdfunding, Crowdsourcing, Video demo, Mashup, Concierge, Paper prototype, Clickable prototype, Working prototype, Lego Prototype, Run test ads, Classified posting, Sell the future, Beta launch, Find the watering hole, Guerilla user testing, Remote User Testing, Try it yourself, Move in with the customer, Five people who are in, Cold calling, Read app reviews, Customer service logs, Industry forums, Contract, Family Tree, Physical before digital, Multivariate testing, Impersonator, Dry-wallet, High hurdle, Feature stub, Spoof landing pages, Blog, Conjoint Analysis, Five second test, First click testing, One night stand, Provencial, Pretend to own, Comprehension test, Micro surveys, Contextual inquiry, Minimum Marketable Product, Write down your concept, Data mining, Takeaway test, Event, Offer a sample, Single-feature product, Pinocchio, Sales pitch (!), Focus group (!), Product/Market fit survey (!), Net promoter score (!) and Quantitative surveys (!)