Bite-size psychological insights
We ship to all of the United States (US)
from Charlotte, NC.
Digital Cards emailed after purchase
Let your team easily communicate in the language of behavioural science.
Motivate users toward action and make their decision making effortless.
Add a behavioral lens to how you solve design problems.
Apply a tried-and-tested playbook of behavioral expertise.
"Loving my persuasive patterns cards from UI-Patterns.com. Really useful inspirational tool"
"We use the Persuasive Patterns deck of cards to get people thinking about how we can leverage different techniques to increase conversions on our websites. I LOVE the line art (#58 - Self-Expression is my fav) but do wish there was a resource to see real-world applications."
The academic jargon of research papers have been transformed into understandable, concise, and digestible language making research quick and easy to undestand and share.
Expand ideas and navigate behavioral research by exploring connected design patterns.
Custom hand-drawn illustrations by artist Annesofie Sandal provide visual metaphors to aid learning and recall.
All patterns are backed up by academic references. Back up your ideas with objective confidence.
All psychological insights presented have been proven to work with academically sound experiements.
Persuasive patterns glues academia and the applied worlds, giving you in-the-pocket access to comprehensive behavioral research.
Our only motive is to educate you. We do not do our own academic research and are not owned by a third party. We are governed by our own high standards. Our advice is informed yet impartial.
The best teams in the world and thousands more use Persuasive Patterns to inform product decisions to create larger impact.
Catch the attention of your audience and stand out from the crowd.
Attract new customers and increase revenue.
Help users discover value early and keep up their momentum.
Keep users engaged as they progress and make leaving hard.
Use social psychology to make sharing a given.
Find the right price, amount of options, and appropriate presentation at the right time.
Learn how to stand out from your competition and become loved
Learn how to keep users engaged through learning challenges, mastery, and facilitating meaningful outcomes.
Help users achieve their goals, get rid of bad habits, or establish new and better habits.
"Wanted to quickly shout out this Persuasive Patterns card deck I got from UI-Patterns and my favorite concept that's included - the Peak-End Rule. It's an excellent reference for keeping intended behaviors top-of-mind, and for explaining a complex concept simply to a stakeholder."
The behavioral insights in the deck we true thousand years ago and will work thousand years from now. They stood the test of time because they are simple, yet effective.
The cards are designed intentionally big in your hands. It's heavy to hold, smooth to touch, and easy on the eyes.
In the age of remote, we believe in the power of physical.
Build a vocabulay based in human psychology and start designing for the human mind. Stop winging it and bring hard facts about we behave, decide, and take action to the table.Buy now
Yes! We offer team discounts when buying both the Persuasive Patterns and Validation Patterns card deck.
Get in touch at firstname.lastname@example.org
We do! Get in touch at email@example.com with your credentials (non-profit status or student ID) and we will arrange a discount for you.
The digital cards are emailed to you immediately after your checkout. If it does not show up, then please check your spam folder.
You can also download the cards by logging into Your Account. If you forgot your password, you can set a new one by using the email address you bought the card deck with.
The digital cards are compatible with Miro, Mural, FigJam, Powerpoint, Keynote, Jamboard, Whiteboard – in theory any software that allows you to insert images. The digital cards come in both a lightweight PDF and JPEG images of each card.
We ship to most countries in the world. If you want to be sure, then our checkout flow will let you know if we ship to your country.
We have fulfilment centers in the US and in Europe (Latvia). North America and Europe ship within days. Countries within Asia, Africa, and South America can take a few weeks. We show the estimated time from the courier on the checkout page.
If you are ordering outside of Europe or North America, customs charges should be minimal, if non-existant as we declare the cost price of the physical deck, not the full retail price of everything (Digital Cards, etc).
Of course. We will automatically email you an invoice after making a purchase. Watch your spam folder as the PDF file attached have a tendency to get stuck there.
Yes. We will automatically email you a tracking link once your package has left the warehouse. Depending on the time and day, this can some times be the next business day in the local timezone of our fulfilment center.
If you do not receive the tracking link in your email inbox, then please check your spam folder.